LICENSING AGENTS FOR UNIVERSAL STUDIOS
THE APPOINTED LICENSING AGENT FOR UNIVERSAL STUDIOS' CATALOGUE
Born Licensing are the appointed licensing agent for Universal Studios’ catalogue for global advertising & marketing campaigns
Universal Studios is an American film studio, owned by Comcast through its wholly owned subsidiary NBCUniversal. Universal is one of Hollywood's "Big Six" film studios and is the world's fourth oldest major film studio. Six of Universal Studios' films; Jaws (1975), E.T. the Extra-Terrestrial (1982), Jurassic Park (1993), Despicable Me 2 (2013), Furious 7 (2015) and Jurassic World (2015) achieved box office records, with the first three (which were directed by Steven Spielberg) all becoming the highest-grossing film at the time of its initial release.
With a huge catalogue of iconic and classic films from Universal Pictures, DreamWorks Animation, Focus Features, Illumination Entertainment, and Working Title Films, as well as a range of TV series and Classic Media, Born Licensing’s representation of Universal Studios allows brands and creative agencies to access an extensive variety of clips and characters for global advertising and marketing campaigns.
Universal Studios’ catalogue includes:
© Universal Studios
BORN LICENSING’S WORK WITH UNIVERSAL STUDIOS’ BRANDS
Born Licensing became the appointed licensing agent for Universal Studios in 2018, and has since worked alongside brands and creative agencies to use characters and clips in their advertising campaigns. Thanks to our unique working relationship with Universal Studios and our appointed licensing agent position, we are able to quickly and efficiently manage the licensing process for clients. Handling all aspects of licensing, from negotiations to contracts to the approval process, Born Licensing are an invaluable resource when licensing clips for global advertising campaigns.
General Mills licensed nostalgic TV show Saved by the Bell for Box Tops for Education's 30th anniversary campaign. READ MORE >
Google Pixel licensed beloved film Love Actually for a social Christmas campaign for their new Pixel 10 Pro's 100x Zoom. READ MORE >
America’s largest specialty golf retailer PGA TOUR Superstore licensed Chubbs from 'Happy Gilmore'. READ MORE >
British retailer Marks & Spencer’s Christmas campaign, featuring the opening sequence of Bridget Jones’ Diary. READ MORE >
Love Actually features in Old Navy’s latest Christmas advertising campaign. READ MORE >
US financial services company, Charles Schwab licensed thematic elements and character likeness from Smokey and the Bandit. READ MORE >
British supermarket Tesco licensed a reference to Love Actually for their 2022 Christmas campaign. READ MORE >
SPEAK TO US ABOUT LICENSING A CHARACTER OR CLIP
We license famous characters and clips exclusively for advertising and marketing. Send us your brief and we'll give you a straight answer within 24 hours. Please note: we don't handle consumer product licensing, film screenings, or clearance for non-advertising content, so we only respond to advertising-related enquiries.
Need consumer product licensing? Our partners at Born to License can help.
